We've all heard of wine-related travel. More and more companies and wineries are partnering up to offer travelers some fantastic travel packages. Wine regions are some of the most sought-after destinations in the travel market right now.
Heck, even cruise ships are getting in on the wine craze. Several ships, luxury and mass market, are offering wine pairing classes and bringing in wine experts for lectures and as guides in ports-of-call.
Wine travel has a new competitor though, and it's one that may surpass wine travel in the flash of an eye. It's Beer Travel.
You read right. Traveling for beer. (You know Al Bundy would be all over this in a heartbeat.) While there are those Al Bundy types that you might find touring your local Coors factory, I'm speaking of a more refined Beer Experience: The Craft Beer market.
As the popularity of craft beer has exploded over the past decade, brewery-driven travel is increasing all the time. Destinations, suppliers, and breweries quickly realize the monetary possibilities this tourism market represents. They are now developing more products to cater to the new demand for "beercations."
Hello beer-centric culinary experiences, beer pairing courses, beer tastings, you get the point.
I must say, I am thrilled to see this market exploding and excited to partake in offering my clients these unique experiences. I have family members that are involved in their local craft beer clubs and organizations and I know several friends who love to try local beers when they travel. I, myself, tried a fantastic lavender lemon ale with the Lambowski at the Riff Raff Brewing Company while on vacation in Pagosa Springs, Colorado this past summer.
That's the great thing about Beer-Travel, it can be almost anywhere. Most wine travels concentrate on where the wineries and fields are located. Craft beer is being brewed in every part of the US and all over the world. Pick almost any destination that you've wanted to visit, and there's sure to be some great local beer, just like with food travel.
Combine food travel with beer travel and that, my friends, will make for one great getaway in my opinion! Partake in some craft beer, experience local flavors through food and then take in the local sights and hear about life in the area from people who live there. THAT is what travel is ultimately all about. EXPERIENCES.
Want to start experiencing life? Contact and me, I'd love to help you see what the world has to offer.
Our travel adventures and missteps. Sometimes on our own, sometimes with our kids, but always having fun!